CorbinForensics Inc. is an established provider of precise and reliable business intelligence, statistical measurement, and forensic market research

CorbinForensics’ research and investigations support courts of law, regulators, mediators and arbitrators, corporate boards, and governments.  CorbinForensics’ work products form part of essential due diligence for high-stakes decision-making, risk analysis, regulatory adjudication, litigation planning and negotiation.
 
CorbinForensics is well-known for its specialty practice in intellectual property evidence, including measurements of brand perception, copyright/trade-mark valuation, and advertising impacts.  CorbinForensics professionals have led the development of Canada's industry guidelines for comparative advertising, competitive-claim testing and surveys presented as expert evidence.
 
Our high-standard deliverables include: expert survey evidence for litigation, arbitration or mediation; brand and trademark audits;  mystery shopping investigations; scholarly literature reviews with respect to branding, advertising, and internet survey standards; and mediating opinions of conflicting expert evidence for regulators and courts of law.

What's New

May 31, 2023

Osgoode Hall Law School re-appoints Dr. Ruth M. Corbin as Adjunct Professor, to teach The Law of Trademarks. 

Osgoode Hall Law School, York University, Toronto, Canada re-appoints Dr. Ruth M. Corbin as Adjunct Professor, to teach The Law of Trademarks. ...
May 15, 2023

Dr. Ruth M. Corbin engaged by parties to a private arbitration as jointly appointed expert to resolve conflicting survey evidence.

The parties, competitors in the manufacturing sector, have agreed to be bound by the decision of a jointly-chosen arbitrator, in lieu of an expensive and lengthy trial process. ...
January 4, 2023

Jon Purther, former President and Chief Operating Officer of CorbinPartners Inc., appointed Director of Market Insights at Payments Canada.

It is a tribute to Jon’s leadership and research skills that Payments Canada has appointed him as Director of Market Insights to lead that organization’s market research and strategic foresights program. Payments Canada owns and operates Canada’s payment clearing and settlement infrastructure. Jon brings to Payments Canada particular insights into ...
January 3, 2023

Unintended Precedents; Adjudications of Contested Social Science,

Published in the Annual Review of Civil Litigation, under the expert editorship of Justice Todd Archibald, "Unintended Precedents" documents inconsistencies in court decisions regarding social science expert evidence, and the basis for finding common ground. ...
  • Corbin Partners helped us immensely in developing our Board Evaluation process. A very professional approach, thorough, insightful, and very valuable in complying with the current governance standards. We would highly recommend them to any company with similar needs.

    John Currie
    Chairman
    Associated Brands

  • The course evaluation report was of top quality. It provided us with a meaningful snapshot on which we relied to make informed decisions on the direction on IPIC McGill Intellectual Property Education.

    Christian Bolduc
    Partner
    Smart & Biggar/Fetherstonhaugh

  • Even at the bidding stage, CorbinPartners demonstrated an understanding of and passion for our project that was unrivalled among a very competitive field of bidders. Their commitment, enthusiasm and flexibility throughout what was a complex, national and multi- stakeholder project inspired great confidence and delivered a very successful result. Ruth, Fiona and Jon made every effort to help us get what we needed and for that we thank them and recommend them without hesitation.

    Colin Lachance
    President and CEO
    Canadian Legal Information Institute (CanLII)

  • …your report was the catalyst. Although this was never a slam dunk by any stretch once we delivered your report it immediately brought the other side to the negotiating table.

    Gregg Rafter
    Boughton Law Corporation

  • Truly excellent… This thorough, well-researched and well-written guide [Trial by Survey: Survey Evidence & The Law] is what the legal profession has been waiting for. It is a solid and timely analysis from the recognized experts in the field of law and cognitive sciences – a cannot do without tool for any litigator considering the use of survey evidence

    Colleen Spring Zimmerman
    Partner
    Fogler, Rubinoff LLP

  • Your article in the March issue of Vue Magazine was very useful. I found your use of examples to demonstrate the difference between various concepts in market research were excellent! They will be valuable in explaining these nuances to our clients.

    Mary Lou Mendro
    Probe Research Inc.

  • An expert must demonstrate a number of skills to be effective. Obviously, the expert must have a full understanding of the subject matter being considered. In these Federal Court applications, you clearly demonstrated that you are a leading authority on industry standards in forensic market research. But beyond your impressive knowledge of that subject matter, Dr. Corbin exhibited the characteristics necessary to be an expert witness – impartiality, freedom from conflicts and willingness to understand, appreciate and respect the opinions of other expert witnesses retained by other parties.

    Arthur Hamilton
    Cassels Brock

  • I wanted to reach out to your company as I noticed you have been the recipient of the MRIA Murray Philp Altruism Award for multiple years…I just wanted to say congratulations, he was a wonderful man who would be honoured to know the recipients and see that work for non-profit organizations continues to be recognized.

    Amanda Philp
    (daughter of Murray Philp)

  • You can imagine your kind support is worth a great deal to us; it truly makes a difference in our ability to present outstanding theater and inspire young and old alike to embrace this life affirming art form.

    Cynthia Young
    Major Gifts Manager
    Stratford Shakespeare Festival

  • Thank you very much for your very thorough and well-researched opinion. My client and I were very fortunate to have been referred to you and we very much appreciate your efforts and excellence in responding to our request.

    Peter Bishop
    Lawyer
    Ottawa

  • Thank you for all your superb work.

    Mark Evans
    Partner, Smart & Biggar

  • “A terrific article, Ruth. We are always delighted to showcase your eloquent work.” (as per publisher’s description, “regularly cited by the appellate courts across Canada, including the Supreme Court of Canada”)

    Justice Todd Archibald
    Editor-in-Chief of the Annual Review of Civil Litigation